Considering a move? 

List with DOROTHY HARRISON to get your property SOLD for maximum dollars and minimum hassle.

             Often the question arises:  “Can I save money if I sell ‘By Owner’ … I need all the dollars out of this sale I can get!…”

This is an appropriate concern, and although at first thought this might make sense, in reality the answer to the question is, USUALLY NOT.

Biggest reason: Most for-sale-by-owner BUYERS will discount the price they offer you so they are not paying a price which would include Realtor-service fees when there is no Realtor.  Buyers today have access to the comparable sales, and they know those sales INCLUDED Realtor fees. In addition, unless a Buyer is paying all cash, the Buyer’s lender will adjust the comparables/subject property to factor in “no Realtor fees” in the APPRAISAL VALUE for loan purposes – which means that if a loan is needed, the sale price may have to be lowered in order to close the transaction.

     Minimizing Seller future-liability also needs to be a consideration.  Our on-going legal changes to the Purchase Contract and numerous Property Disclosure Statements are designed to help minimize future lawsuits against the Seller.  We have court cases on the books now where the Seller has been sued 7-8 years later and LOST due to not being able to substantiate original-sale disclosure information.  Crazy?  Yes! – But that is the reality of our “lawsuit-happy” society today.

     As a seller, you choose whether or not to utilize the services of a professional Realtor—which is why the fee shows up on the Seller’s side of the closing statement. But in reality, the Buyer pays for those services as part of the purchase price.

What about a “Discount Agent?” – the real question is, as a Seller, how much work do you want to personally handle in both finding a QUALIFIED Buyer and in getting through the transaction process, and what do you have in place to minimize your future personal liability for this property one the transaction has completed? A discount agent makes his or her dollars through VOLUME –increased numbers of clients with minimum service for each.  If a Discount Agent can hang a sign, and is paid MORE through the MLS by finding other homes for Buyers than for selling your house, where will the Agent’s business loyalty and transaction time be centered?  Please also keep in mind that THERE IS MORE TO SELLING A HOUSE THAN FINDING A BUYER !!

When you list with Dorothy, you will get the full service you and your property deserve.  Dorothy limits her business volume so that she will be personally handling ALL the details of your sale.  

When you choose to Dorothy as your Realtor, the full service you receive will include:

1. Marketing through all current types of exposure, including major INTERNET sites, to locate the best, financially-QUALIFIED Buyer.

2. Negotiating ALL important contract information “up front” and all property inspection & repairs requests with the contract time frames.

3. Tracking and handling the transaction details all the way through to ensure an on-time close and minimize future Seller-liability.

As an added benefit for her Seller-clients, she will prepare a customized “Seller’s Information” booklet that includes samples of the Arizona Association of Realtors’ forms that will be used and fact sheets that should answer almost any question you might have regarding the sale of your home.

Two-thirds of Dorothy’s work for you will take place AFTER the Buyer is located.  The Realtor you select, the service you receive, will affect both your pocketbook and your peace of mind.  Doesn’t it make economic sense to have the best possible professional handling of the details of one of your major financial assets?  Statistics through the years have repeatedly shown that for Real Estate transactions, selecting the best Realtor services will usually NET YOU MORE DOLLARS

Bottom Line: to get your property SOLD with MAXIMUM DOLLARS TO YOU in the SHORTEST REASONABLE TIME with MINIMUM TRANSACTION HASSLE, LIST WITH DOROTHY!